ALDI ATHERSTONE

This 3D animation was produced for supermarket giant Aldi to demonstrate proposals for the second phase of a distribution centre development. The virtual tour simulates a view of arriving into the parking area, as if travelling by car, before entering the building’s reception. In this way, the tour is able to successfully navigate the large scale of this particular development, while providing the viewer with an authentic experience of the project’s accessibility, including car parks, entrances and designated office areas. The proposed development is set within attractive surroundings and the presentation concludes with impressive views from the upper floors, suggesting an attractive and uplifting place to work.